You've lost me now. You obviously have a personal problem with Dawkins & are simply trying to find any angle to attack him with.
I don't blame you, he's helped quite a lot of people to see just how stupid religion can be.
But to say that people 'believe' in memes because of 'teachings' of Dawkins shows that you have a fundamental (and quite possibly intentional) mis-understanding of the scientific method. You see it as just another religion no doubt.
A pity.